Two start-ups in aquaponics and hydroponics farming
The RuralIDEA startup is looking for help in form of investment, professional (including interns) helps on branding, marketing, value chain, product development, IoT, mobile application etc.
Eat healthy, eat fresh
It is in Mumbai’s suburb that we met Vijay Yelmalle. He grew up in his parents farm. Older he graduated as a chemical engineer and worked in Singapore for 14 years. During this time, he studied sustainable agriculture by himself and started experimenting on Aquaponics and Hydroponics. He decided to document a website and was later contacted by people interested in high tech farming. Back in Mumbai, he started training at his own place one or two times a month. Trainings for urbans, who wants to give urban farming a try still is his main source of income. He also sells services and information to start small units at home.
Using hydroponics, they are able to grow vegetables without soil, minimal space by vertical farming techniques and with a minimal water consumption. This hydroponics urban farms are growing vegetables on the available area of rooftops in urban areas. They are targeting premium buyers and sell them at a higher price than traditionally grown vegetables.
Running a hydroponic farm in rural India is difficult, farmers need government subsidies because of high capital investment and low selling prices. In India, the organic label is weak and has no real trustworthy certification yet. The hyperlocal farm setups on rooftops of city houses uses all inputs, except the nutrients that are organically certified. That means they don’t use chemical pesticides and insecticides.